Premium Pet Nutrition for Cats and Dogs

Young Again Prioritizes Health:

Why Pet Parents Choose Young Again

Nutrition Built Around Your Pet’s Biology

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Proactive Formulas

From kitten to senior, every life stage has a place at our table. Balanced minerals and near-zero starchy carbs from the very first bowl support a lifetime of healthy function, and healthy pets are happier and cost less throughout their lives.

Gray and white cat eating out of a bowl with golden retriever laying down next to the cat

Solution-Based Nutrition

We formulate for cats, ferrets, and dogs with each species’ distinct biology in mind—supporting healthy weight, blood sugar, digestion, and urinary and kidney function. Already facing a diagnosis? Proper nutrition will help at any age.

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Expert Guidance

Young Again has been family-owned & manufactured in Minnesota since 1990, helping pets thrive for generations. Questions? You will speak with a real person, no AI chatbots. We provide easy-to-follow guidance and support.

Grey British Shorthair cat, walking

ALL Cats of ALL Ages Benefit from Less Starchy Carbs

As obligate carnivores, cats have no biological need for starchy carbs to thrive. Excess starch rapidly converts to glucose and can contribute to obesity and metabolic health concerns. Young Again ZERO diets contain less than 0.25% starchy carbohydrates and are free of plant-protein, seed oils, and plant-based antinutrients—giving cats the species-appropriate nutrition that nature intended them to thrive on.

From kittenhood through adulthood, every cat can benefit from a low-starch diet. Our ZERO formulas provide a species-appropriate nutritional foundation for cats at every life stage. Even our Special Care ZERO diets should be fed to healthy cats, while providing targeted, essential nutrition for cats that have specific health needs.

ALL Cats Are Welcome at the Young Again Table.

Shop ZERO Formulas

The Young Again Difference

Transforming Health Through Preventive Care

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DID YOU KNOW?

Being overweight, pre-diabetes, diabetes, stones and crystals, urinary issues, kidney disease (CKD), and inflammatory bowel disease (IBD) are common today and largely preventable.*

In cats, most of these trace back to the same root: a diet that doesn’t match a carnivore’s physiological needs. A diet of starchy carbs, excess calcium & phosphorus, or plant proteins & peas/legumes are largely at fault. Cats have no need for these so their body responds accordingly—they get sick.

*In most cats. Some are genetically predisposed regardless of diet.

0.25%

Max Carbs

In every Zero formula

98%

Of Protein
Is Animal-Based

5+ Yrs

Lifespan Gained

For cats kept from obesity

35+ Yrs

Of Dedication

Crafting better pet diets

The True Cost of Feeding Your Cat

Young Again may cost more per bag, but it costs less to feed. Our nutrient-dense formulas deliver more nutrition in every bite, so cats need less food each day.

Young Again
Zero Food

Less than $0.60 per day

Competitor
Cat Food

More than $1.10 per day

Plant-Based
Canned Food

More than $1.90 per day

Classic & Pate
Canned Food

More than $2.10 per day

Meat-Based
Canned Food

Ranging from $3-5 per day

Based on recommended daily feeding amounts for an 8-lb adult cat as of 8/10/2026.

Prices and feeding costs may vary by competitor formulas and retailer.

The Cost of the Wrong Diet

A Cat’s Life on a High-Starch Diet

High levels of starchy carbs, excess minerals, plant-proteins (anitnutrients & pesticides/herbicides), and seed oils have negative long-term health and wellness effects on your cat.

Here’s what a typical store-bought, high-starchy carb diet can lead to over time:

Age 0-4: Overweight

Hard on joints and roughly triples the risk of serious conditions ahead.

Age 2-7: Stones & Blockages

Often the first crisis. A urinary blockage is a $2,000-$5,000 emergency that is painful and potentially life-threatening.

Age 7: IBD

Inflammatory bowel disease. Diagnosis alone runs $500-$1,500, followed by lifelong management.

Age 9-13: Diabetes

$500-$1,500 the first year, then $1,200-$3,600 annually for insulin, medication, and special vet food.

Age 10+: Kidney Disease

Chronic kidney disease (CKD) costs from $1,300 in one year to $10,000+ per year once advanced.

A Cat’s Life on Young Again TruCarnivore

Feeding a proper meat-based diet may seem more expensive compared to a typical store-bought, high-starch diet, but can boost your cat’s health and save you vet bills and heart ache later.

Here’s what a Young Again diet can look like over time:

Age 0-1: Growing Strong

A kitten fed TruCarnivore Classic Kitten from the moment they are weaned sets them up for early success.

Age 1-3: Maturity

Thriving kitten has reached maturity at 18 months, or 3 years for giant breeds. Switches to TruCarnivore Classic Adult.

Age 5: New Family Member

A rescue cat with diabetes has joined the family, both cats are able to be fed TruCarnivore ZERO Adult to limit starch.

Age 8: Another Family Member

A rescue cat with chronic kidney disease has joined the household. Every cat can switch to TruCarnivore Multi-Care ZERO.

Age 11+: Health & Vitality

Original cat has remained healthy and others have seen improvement in their conditions on low starch ZERO food.

Orange and white illustration of a cat sitting with right front paw reaching

3 Minutes

Discover Your Pet’s Perfect Food

In 3 minutes, get personalized recommendations tailored to your pet’s unique needs. From expert nutrition to hassle-free delivery, we make finding the perfect fit simple—for a happy, healthy pet.

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Thoughtful Nutrition for Dogs & Ferrets, Too

Every species deserves food built around what their body was designed to thrive on.

For Cats

Cats are obligate carnivores that thrive on animal-protein diets. We create thoughtfully crafted formulas that nourish them the way nature intended.

For Dogs

Dogs are omnivores and require a balanced diet. Our dog formulas provide targeted nourishment, even for sensitive stomachs, for every size and life stage.

For Ferrets

Ferrets are obligate carnivores and need meat to thrive. Our formula ensures they are nourished with quality animal-protein from baby to adult.

Chloe_Holderman-Blonski_stones_remission

Pawsitively the best!

No More Stones with YA Mature Health.”
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Thank you for making YA Mature Health for cats! One of my 4 cats had stones and needed to be put on special food to dissolve and maintain her urinary health. It was difficult to do with 3 cats that did not need it. Since switching them over to Mature Health, they all eat the same food AND Chloe’s stones dissolved and have been gone almost a year!

Before and after images showing cat skin lesion recovery results.

Pawsitively the best!

I will keep my cats on Young Again as long as it keeps Jake happy, healthy, and symptom free.”
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My cat Jake used to get horrible eosinophilic plaques (oval skin leasions) on a near-constant basis. He was on course after course of prednisolone, and started becoming resistant to it. After a trip to a veterinary dermatologist, we put him on Atopica, which definitely worked for a while to keep his symptoms in check. But the medicine is expensive, and for health reasons, it’s not something I wanted to keep him on indefinitely, despite the dermatologist vet saying it would be just fine to do so. Plus Jake became increasingly difficult to medicate — constantly hiding and evading my grasp, fearful of me because he hated that awful-tasting medicine.

This spring I switched my cats to Young Again in the hopes that a change in diet might help Jake. He took to it well, and I slowly began increasing the time between his doses of Atopica. In May, I took him off it completely, and he’s been lesion-free ever since. I mix the Mature Health formula with the LID and he’s had no recurrences (knock on wood), so I am no teven sure it’s chicken he’s allergic to. Of course, his recurrent lesions could have been caused by something else entirely — something in the environment, stress, etc. But I am NOT taking any chances. I will keep my cats on Young Again as long as it keeps Jake happy, healthy, and symptom-free.

Some of my other cats have had urinary issues in the past too, and this food manages those issues as well. Check out the before and after pictures. I sincerely hope we’ve put those awful lesions behind us for good now! Thank you, Young Again!

Pawsitively the best!

Chino is beautiful and healthy thanks to Young Again ZERO Mature”
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Here is Chino (Cream British Shorthair) looking beautiful and healthy thanks to Young Again Mature ZERO food. He was diagnosed with diabetes last November and was immediately put on twice daily insulin shots. We were also told to stop all dry food and change to a lower carb wet food. This would be an expensive and not entirely complete treatment for his diabetes as his glucose numbers were only somewhat under control.

I happened to see Young Again Pet Food mentioned on one of the online cat groups I belong to and I went to the website to read all of the information. I learned so much about diabetic cats! Having known that a ketogenic (low/no carb, high protein) diet can help people with diabetes it made sense that this could work for cats too, especially given that they are carnivores.

We followed the directions for transitioning to the new food, and although it took a bit longer to make the switch he now eats this food readily. His glucose numbers are now within normal limits and we were able to discontinue the insulin very soon after he began eating his new food! He has regained the weight he lost (he was down to under 10 lbs. from his normal weight of 14 lbs.) and he is livelier and more like himself now. We are so thankful that we found Young Again and that Chino, who will be 12 years old in October is once again healthy and happy!

Insights for Happy, Healthy Pets

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